PRB trying in improving rural livelihoods by increasing agricultural productivity and production in order to promote food self-sufficiency and income through application of environmentally sustainable approaches. It is only accomplished through building capacity of farmers and also providing necessary inputs and tools, materials and equipment. And this will definitely improve and diversity agriculture and horticulture production on both irrigated and dry land. Modernization of agricultural sector further improve food security, cereal and high value crops, horticulture production facilitation irrigation and empower the communities. PRB focuses on promoting sustainable agricultural development in order to reduce food and livelihood insecurity.

Farmers hold the key to reducing hunger and poverty. Impoverished people rely on agriculture for their livelihoods. increase in farm yields to lead reduction in poverty. Good governance, gender equality and resilience to climate change are interlocking themes of PRB ’s approach to strengthen sustainable, climate-resilient agriculture PRB helps farmers to increase agricultural productivity through training and support in improved techniques and practices.

PRB works to identify improved crop varieties and improved crop production techniques, Growth and development of agricultural value chains for local and external markets can be considered as a powerful tool for poverty reduction and to fight against the challenge of food-security in developing countries like India. This particularly makes a strong case in India where farmers are able to produce agricultural products, such as fresh fruits and vegetables that have higher potential for value addition as compared to conventional crops, and if access is made available to processing, marketing and distribution, which could enhance the value of the final products. Fueled by these new strategic directions, there is significant demand by value chain actors for technical assistance, improved production technologies, business development services and linkages to markets along value chains. However, limited access to input and output markets constrain smallholder agricultural development in India. Lack of knowledge and limited capacities of public and private agents to undertake market-led agriculture development also hamper growth.